Fine lines
Fine lines develop naturally with the breakdown of collagen and elastin and thinning of the skin. However, a few factors can accelerate this process, including UV exposure, over-exfoliation, stress, and lifestyle choices like smoking. You can work on plumping surface lines from the outside and deep within with great skincare and home facials.
How we prevent
Getting hooked on sunscreen is the key to the prevention of fine lines. Keeping the surface cells hydrated also helps plump out lines while targeted serums and micro-needling play the long game in rebuilding the skin's collagen substructure.

SPF every day!
Sun exposure leads to 90% of premature skin ageing, so making SPF a ritual is the key to keeping a strong substructure for the prevention of fine lines.

Preserve Skin’s Collagen With Retinol
Get one step ahead from Gen X. Retinol is the number one anti-ageing ingredient we’ve discovered so far, as it increases cell turnover and helps replace old, aged cells with younger, fresh ones. Start by using it once a week and working your way up, so you can keep an eye on inflammation or dryness.

Add Antioxidants To Your Routine
Certain antioxidant-rich ingredients actually help to ensure dermal substructure stays intact - slows down the skin’s aging process. Look for products with vitamin A B C to rebuild collagen and elastin, green tea to stave off UV damage, and lipid boosting oils that restore the skin’s natural barrier.

Keep Skin Plump and smooth
Dehydration and uneven texture can make fine lines appear deeper so keep skin hydrated and smooth. Hydration also assists healthy skin processes.