Let’s get this out of the way: It’s GFYS for short, but not the slang acronym!

It’s not a gadget. It’s a skin fortifying workout:


A daily regime of 24 healthy fortifying ingredients to deliver strong, ultra-glowy, healthier, younger skin.

In 2018, after 7 years in aesthetics, Helen Ritchie asked herself

"Why is the skincare industry so fixated on weakening skin?"

"The ideal programme needs to fortify every skin cell from the surface to deep within. Unfortunately many products and treatments weaken, or even sacrifice skin in overzealous attempts to obtain greater results leaving long-term damage and inferior skin."

So she did what any go-getting skincare professional would do when she wants something doing right. She created it herself.

GFYS is the first skin strengthening regime


Balances, conditions and locks in hydration, heading off common problems like redness. sensitivity, acne, patchiness.

Strengthens your skin against pollution, sunlight, stress, smoke and other gunk which cause premature ageing.

Energises and supplements the skin's depleting reserves stimulating repair and optimum skin function deep within.

Firms, tones and prevents the separation of the layers - which present as wrinkles and loss of support for the epidermis.

We move to a different beat

We build up skin. We don’t weaken it - preventing common problems before they occur.

No fad ingredients here, just 24 clinically-proven ingredients that strengthen and energise your skin.

We know what everyone really wants is a fast, easy win.

GFYS is an easy pared-back steady regime designed with every busy #GFYSgirl #GFYSguy in mind. Because like the gym if you don’t use it, you’ll lose it.

Need help?
Get free expert help from a skin coach.

Email us at skincoaching@gymforyourskin.co.uk or send us a DM on social media